If you’re a chocolate lover, Europe is a dream destination with its deep-rooted chocolate-making traditions and world-renowned chocolatiers. Here’s a list of the best destinations in Europe for chocolate lovers, with highlights for each:
1- Brussels & Bruges, Belgium
Brussels: is known as the chocolate capital of the world.
One thing you need to try when in Brussels is the chocolate; it’s the best in the world. Brussels is also the home to iconic chocolatiers like Neuhaus, Pierre Marcolini, Leonidas, and Wittamer. We recommend:
- Visit the Choco-Story Museum or the Belgian Chocolate Village.
- Try the Belgian Chocolate Making Class and Tasting in Brussels.
- Try the Belgian Chocolate Pralines Workshop in Brussels.
Bruges: A fairy-tale city with dozens of artisanal chocolate shops. We recommend:
- Explore the Choco-Story Brugge and The Chocolate Line by Dominique Persoone.
- Choco-Story: The Chocolate Museum in Bruges.
- Chocolate Workshop at Choco-Story Brugge.
- Belgian Chocolate Workshop in Bruges.
2- Zurich, Switzerland
Swiss chocolate is synonymous with quality and luxury. Home to world-renowned brands like Lindt, Sprüngli, and Läderach. We recommend:
- Visit the Lindt Home of Chocolate with a massive chocolate fountain.
- Try the Private Day Tour, Lindt Home of Chocolate, and FIFA Museum Zurich.
- Ride the Swiss Chocolate and Cheese Train.
- Tick off all of Zurich’s best bits in just one day with the Zurich City, Lake Cruise and Chocolate (Private Tour), ideal for first-time visitors.
3- Paris, France
Parisian chocolatiers turn chocolate into an art form. Explore artisan chocolatiers like Jean-Paul Hévin and Patrick Roger. We recommend:
- Visit the Choco-Story Paris – The Chocolate Museum.
- Try the Paris Chocolate and Pastry Tour with Secret Food Tours.

4- Barcelona, Spain
Spain introduced chocolate to Europe from the New World. We recommend:
- Visit the Museu de la Xocolata
- Enjoy Spanish-style drinking chocolate with churros. Try the Delicious Chocolate Tour Barcelona.
5- Cologne, Germany
It’s home to the Imhoff Chocolate Museum. We recommend:
6- Vienna, Austria
Famous for chocolate cakes and imperial desserts. We recommend:
- Try the legendary Sachertorte at Hotel Sacher.
- Try Mozart Kugel Workshop in Chocolate Museum Vienna “BO-YO”.
- While in Vienna, don’t miss the opportunity to visit the boutique chocolatiers like Xocolat Manufaktur. Maybe you are lucky enough to book one of their chocolate workshop.
7- Turin, Italy
Known as the birthplace of gianduja (chocolate with hazelnut paste), Turin is one of Europe’s great chocolate-making cities. Every year, Turin celebrates chocolate with a special Chocolate Festival CioccolaTo!. We recommend:
- Immerse yourself in the magical world of chocolate! Visit the Choco-Story Torino Museum.
- Don’t forget to try Bicerin, a drink with coffee, chocolate, and cream.
- Try: Turin Chocolate Tasting Walking Tour.

8- Óbidos, Portugal
Hosts the International Chocolate Festival each spring.
- See stunning chocolate sculptures and taste chocolate from around the world.